Learn more about our SEO process and how we can hep you achieve first page rankings for your desired keywords on Google. We provide local SEO in Swindon to help you rank first page in Swindon for the keywords you desire.
Understanding SEO in Swindon
SEO is often overcomplicated with lots of technical terms and jargon. SEO is easy to understand and achieving good SEO results is even easier
Search engine optimisation or SEO, is the term used to describe how you rank a website on google for the search phrases you want, we call these search phrases keywords. Some keywords have higher competition than others, hence why it might take you longer to rank for some keywords compared to others.
How to find keywords
You can find keywords by using keyword research tools like Moz, this can help you see the data for your keyword of interest and help you identify other keywords that may have lower competition but still benefit your SEO goals.
How to rank keywords
Start with local keywords targeting a specific area and service or product. Once you have achieved ranking on a local level you can branch out to increase your websites rankings further and secure more customers.
On-page SEO is a combination of different SEO factors you can change on your website page, this includes the website content, how your website is structured, meta titles, use of H1, H2, H3 and H4 tags, page load time, internal backlinks, pictures and social integrations on your page. The mobile friendliness of your page would also fall under on-page SEO as this would effect things like user retention and the conversion rate of your page.
Off- page SEO
There are many off-page SEO factors that can effect your websites overall SEO ranking. Some of these off page factors include the number and quality of external backlinks linking to your website, your sitemap, social sharing on different platforms, having niche relevant websites linking to your website is also important, non niche relevant websites with a high DA that link to your website can damage your websites overall rankings as it will be seen as spam.
Internal backlinks are links from pages within your own website, there are many different ways to generate different internal backlinks on your website. If you want to boost your websites SEO rankings then having a good internal backlink setup will certainly help you achieve this. Internal backlinks improve the navigation and overall structure of your website, provide a way to put anchor texts in your website and direct them to pages of interest and improve the SEO of your website.
External backlinks are links from other websites to your website, external backlinks provide Google with a way of understanding the importance of your website and are one of the most important elements of your SEO especially when dealing with high competition keywords, the best external backlink will be niche relevant, have a HIGH DA and come from a website Google deems as legitimate.
Anchor text are used to tell website users and Google what the link your directing them to is a about, it’s a great way to boost your SEO and is often use when linking internally to direct users around a website. It’s a vital part of SEO and anchor text ensure pages rank for the correct intended keywords.
Meta titles are used to tell potential website visitors what your webpage is about. The information you put on your meta title can be the determining factor if someone visits your webpage or another one, that makes meta titles really important for SEO. Meta titles are also used by Google to gain a better understanding about your page. Meta titles are often not used enough by website designers and this can badly effect a websites overall SEO score.
Your pages URL can dramatically effect the SEO results of your page, your URL should reflect the keywords and information that is present on your page. Having a URL that has no relevance to the keywords you want your page to rank for or a URL that’s too long can badly effect the SEO rankings of your page. Ensure you think about your entire website URL structure before building a new website. Using a company like Quick SEO Solutions to build your website is beneficial as we have a strong understanding of how to set up you website that follows the best SEO practises.
Word content (count)
Word count is the amount of words you have on a given page on your website. Words are content so the more words you put on your page the more content you have and the better rankings. The words should make sense and points well structured and articulated. Adding a bunch of random, irrelevant words that don’t help answer a query or provide useful information to website users will not help towards increasing your websites overall SEO rankings. Ensure your website has quality content to place your webpage higher in the SEO rankings due to having more quality content than your competitors.
Pictures and media
Pictures and media provide a visual representation of your business, help increase engagement, increase your brand awareness and provides a way to educate users about your product or service and sell at the same time. Although pictures and media are not always required or even beneficial, finding a way to have some kind of pictures or media is important for adding diversity and creativity to your website.
Having social media integration on your website can boost your SEO score and improves your websites trust ratings. Link your website to your various social media profiles and add your website on your various social profiles to boost your SEO score.
Keyword research is one of the most important aspects of SEO. Understanding keyword research requires a deeper understanding of how SEO works. Using SEO tools like Moz.com can help you with your keyword research. We also have keyword tools available on our website you can use to help you with your keyword research.
Google uses a sitemap to identify the different pages on your website and how they link together. Using a sitemap is important to help Google understand how your website works and is beneficial for your SEO. if you’re using WordPress the Yoast SEO plugin can generate a XML sitemap you can add to Google Search Console.
SEO in Swindon
Get the best SEO keywords for your website for free here, just copy and paste the keyword list you need.
Understanding SEO keyword research is important to identify the most effective SEO methods to use in your campaign and how long it may take to see effective SEO results for your SEO campaign.
Technical SEO in Swindon
Technical SEO refers to how changing various parameters on your website that requires a basic understanding of how to manipulate different technical aspects of your website such a mobile friendliness and load time.
On-page SEO & Content Creation in Swindon
On-page SEO refers to changes you can make to the content and layout of your website page to boost the SEO score for that page.
Off-page SEO in Swindon
Frequently Asked Questions
The time it takes to achieve first page SEO results depends on the niche your targeting, the current competition and the experience of the SEO expert your using.
Yes, some keywords can take much more time and effort to rank than others.
You should use a SEO company or freelancer to ensure you rank ahead of your competition. Other businesses using a SEO company or freelancer will rank above you’re trying to rank first page by yourself.
The SEO costs will remain the same each month while we manage your websites SEO.
The cost for SEO depends heavily on the keywords your targeting.
You can generate weekly leads for your business which will generate sales and increase the income for your business.
SEO can be a much cheaper way to advertise your services on Google.
You can contact us via our contact page or give us a call today.